Keyword advertising, and other invisible uses of third-party trade marks in online advertising / [by] Philip J. Greene.

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Publication details:

Wellington, New Zealand : Victoria University of Wellington, [2009].

Edition:

Record id:

70887

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Format:

Series:

Victoria University of Wellington law review working paper series ; vol 2.

Subject:

Trademark infringement.

Internet advertising -- Law and legislation.

Trademarks -- Law and legislation.

Contents:

Summary:

Note:

Includes bibliographic references.

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Phys. description:

106 p. : 24 cm